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Challenges Align With Social Business Maturity Phases

As organizations face challenges in adoption, leaders face key challenges that align with Social Business Maturity. The 10 challenges to Line of Business executives, CMO’s, CIO’s, Social Strategists, and COO’s include:

1. Discerning hype from reality.
2. Garnering executive support.
3. Fostering internal collaboration.
4. Choosing the right tools.
5. Incorporating social into existing business models.
6. Identifying meaningful metrics.
7. Scaling to match demand.
8. Ensuring long-term funding.
9. Keeping up with social innovations.
10. Developing social business governance

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