You know how it feels when you expect great service and don’t receive it — disappointing. Every day millions and millions of people are looking for help and support and their experience is, well… just all right. So how can your company stand out by striving for stellar support? We talked with four experts and asked them how to create a standout customer experience. Here’s a video clip from “How to Build a Customer WOW Machine,” our recent panel hosted at Urban Airship in Portland.